Instagram as a news source?

Every month younger people are using Instagram as a news source

Why are millennials and Gen Z turning to Instagram as a news source? For many young people, clicking on to Instagram to get the latest news is now second nature. We all used to find the latest news in a daily newspaper. Instagram was a site that has traditionally shared lifestyle content rather than hard news. This shift in millennials and Gen Z users, have made news updates more important than ever.

The Guardian published a story this week. They spoke about young people getting information about protests, police actions and stay-at-home orders. Using their social media feeds – but the trend isn’t harmless.

According to recent data on how people are accessing news about the coronavirus pandemic, more than 25% of 18- 24 year olds in the United States reported getting their news from Instagram within the last month. The age group was unsurprisingly the most likely to use social media as a news source in general. Other popular platforms including Snapchat, where 19% of people in the 18-24 age range turned for news. Whilst TikTok drew in 9%.

Instagram as a news source

Instagram features like IGTV (a standalone video app) and Instagram stories could contribute to its surge as a source for news since these features are visually interactive.

The latest trend

The trend toward social media as a news outlet isn’t exactly surprising. It seems to have risen in recent months as people turn to Instagram for information about community-led initiatives surrounding the Black Lives Matter movement. Experts suggest such platforms may present a more attractive alternative in an age of growing news-media scepticism.

“Social media offers, on the one hand, a medium for filling what feels like a vacuum of trustworthy information sources,” Amelia Gibson, assistant professor and director of the Community Equity Data and Information Lab at the University of North Carolina, told the Guardian.

Of course, this doesn’t by any means make social media a flawless news source. On platforms where anyone can be a journalist and fact-checking is — at best — optional. Concerns about bias, fake news and misinformation are valid.

“Our social media environments are still so segmented that some people really do live in different information worlds,” said Gibson. “In one information ecosystem, people might read this moment [and current social justice movements] as a hopeful international awakening related to anti-racism, others read it as a time of deep existential threat.”

The solution, according to Gibson, could be in a combination of social media’s ability to amplify voices and social movements, coupled with the journalistic rigor and responsibility of traditional news outlets. “I think that social media has done a lot to push social justice movements forward in the last decade but that traditional media still has a lot of power to command national and international attention.”

Helping businesses stay safe, secure and up to date

We are unable to predict the latest fads, news stories or trends. As a business owner / decision maker, it is up to you to make sure you IT system is up to date and secure. Your team rely on the latest technology to help them with their work load.

Companies working through this tough time have employees working from home and in the office. Your IT system is more important than ever to keep you company running. Contact the LIS Help Desk for a free IT audit. We can advise on hardware and software updates. Recommend the latest security with our anti-spam, anti-virus and office 365 security package. As well as cloud back-up solutions and telecoms.

LIS – SECURING YOUR DIGITAL WORLD

#News #SocialMedia #Instagram #ITSupport

Can Virtual Raffles Save Business?

Could holding an online raffle be the way to give your business a much-needed boost in these strange times? Can virtual raffles save business?

In these uncertain times it’s nice to hear some good news. Find out how you can raise your business profile, attract some new customers and sell some of your products or services, click here.

From London…

In south London, independent traders are being thrown a lifeline by online raffles, organised by two community groups, Save East Dulwich and the Big SE Raffle, which have raised thousands of pounds for local shops, salons and pubs.

Victoria Rennison, who set up the Save East Dulwich raffle, said she came up with the idea after wondering “what would happen to East Dulwich if all of these businesses went under?”

“There’s such a sense of community because of them – I feel like they need some support from us in return,” she said. “I was thinking, what could I do remotely, when no one is allowed to see each other?”

Can Virtual Raffles Save Business?

… to Manchester

A business owner has created a virtual community raffle to support independent businesses during lockdown in Salford west. Susie Kwok, 48-year-old, owner of On Our Doorstep magazine began fundraising last weekend and has since sold almost 50 tickets. She said: “There are 1,000 tickets on sale. This would allow us to help 20 local businesses. If this takes off, we will continue running raffles until the lockdown is over. Our ultimate target would be to reach 10,000 tickets – which would mean we have helped 200 local businesses!”

“Each prize will be worth £50 or more. So, for £1, you could win a brilliant prize, plus the satisfaction you have helped our businesses which are the heart of our community. She added “Can virtual raffles save business by promoting services and products?”

As a business owner, Ms Kwok knows first-hand what local independent businesses in Salford are experiencing. Before the lockdown On Our Doorstep was ready to distribute their April/May issue but that has since been postponed. Ms Kwok continued to say that there is not enough financial support for businesses: “It’s based on your final profits and what you’ve submitted in your final self-assessment.”

“It doesn’t take into account that before you take out your profit you have to pay your employees, printers etc. Then you still have the worry of how to pay those other bills that are in no way covered by the government grant.”

Currently, Ms Kwok takes no percentage from the Salford West raffle to support her business as “it didn’t feel right”.  But there are hopes that soon she will be able to offer a prize to help her business as well as others. Ms Kwok says: “It’s important that the community doesn’t forget these businesses.”

Help is at hand

We hope that your business is still operating and are here to assist you with your IT requirements. Contact the LIS Helpdesk for a chat to help with your business IT solutions. We provide fully managed IT solutions, support and have a range of comprehensive technology solutions. We look after your business which allows you to run your business!

#OnlineRaffle #BusinessBoost #GrowYourAudience

Apple set to launch glasses?

Apple set to launch glasses? Google Glass didn’t work out so well… how will the launch of Apple Glasses do?

It’s been an open secret for years that Apple is developing augmented reality (AR) glasses, particularly since the announcement of ARKit at WWDC. No wonder: with Google and Microsoft actively developing devices, it seems like a party Apple can’t afford to miss.

But what exactly does Apple have in its sights, and when are we going to see the new glasses?

A couple of patents granted in January 2020 gave some insight into Apple’s plans for a headset. A trusted source in May 2020 suggests, an announcement about price, specs by the end of the year. The source of that leak has also claimed that Apple is working on a separate, round-framed Steve Jobs Heritage Edition of the product, and we’re not sure whether to take him seriously.

In this feature, we look at all the latest Apple AR glasses rumours, patents and possible release date details, including iOS 13 support for AR glasses.

Apple set to launch glasses?

Apple Glass could redefine wearable computing. Here’s everything we know so far.

What is augmented reality?

First, a quick refresher on terms, as many get AR and VR confused. VR headsets are mounted on the head in a similar way to ski goggles, and completely block your view of the outside world. They track your head movement, and the 3D image displayed inside the headset moves accordingly. This makes it appear as if you’re wholly inside a 3D ‘virtual’ world.

AR glasses are see-through. An image is displayed in front of your eyes to see the world around you. AR hit the headlines in recent years, first thanks to Google Glass (which displays 2D images) and more recently with a headset developed by Microsoft called HoloLens that embeds 3D images in the world around you.

For more information about this exciting new product take a look at the article written by Daniel Piper for Creative Bloq.

If you would like to discuss you IT requirements or talk about the latest technology contact the LIS Help desk. We are a friendly bunch and will always do our best to help you.

#AppleGlass #GoogleGlass #WearableTech

Online sales security

Amazon pilots video calls to verify third-party sellers. They are in the process of cracking down on third parties selling fake goods. It is a simple plan involving video calls, ensuring that customers are guaranteed online sales security.

Find out more by clicking the link: www.theverge.com/2020/4/27/21238026/amazon-seller-verification-video-calling-fraud-third-party-sellers

Online sales security

Amazon take security seriously. They are cracking down on third party seller verification.

Video calls to vet third-party sellers

Amazon will use a proprietary machine learning system to review hundreds of unique data points to spot potential risks. Such as whether the account is combined with another concealed account. The company will set up a video call with future sellers and verify that their ID match the documents submitted in their application. Trained agents will review third-party sellers before approving them.

The company launched in-person seller checks earlier this year. However, changed to video calls in February due to the COVID-19 outbreak.

There are some problems with third-party sellers and a need to have deeper brand control. As a result, some larger retailers pulled back from the platform. Last November, Nike announced that it would pull its products from Amazon. As well as Birkenstock, they said in 2016, it would no longer sell its products on Amazon in 2016.

Recently, marketplaces like Amazon and eBay are working to reduce the fake goods sold on their platforms. There a few reasons why consumers turn to knockoffs in the first place.

Fraud control

The company added the live check process via video calls and will be trialled in the US, UK, China and Japan. It involves Amazon matching the documents that a seller has provided. The process involves original documents, as well as using facial recognition tech to verify identities. This will increase customer morale and ensure complete online sales security.

If you would like to discuss your online security, anti-virus and anti spam: Please contact our sales team on 01245 323900 or email enquiries@lisltd.co.uk

#ShouldHaveDoneItBefore #JustPickUpThePhoneJeff

 

 

Technology supports NHS

AUS-based Starship Technologies believe their robots will change food and package deliveries. They offer people a convenient new service that improves everyday life. The technology supports NHS workers who can have supplies delivered by robots using Starship’s mobile app.

Did you know that automated delivery robots are a common sight on the streets of Milton Keynes?
Technolohy supports NHS

Takeaways benefiting from contactless deliveries and make use of technology.

Starship Technologies have completed over 100,000 deliveries and NHS workers can use them for free. This is also available to the general public  and has proved popular with residents that are having to isolate and social distance during the virus.

Henry Harris-Burland, VP of Marketing at Starship Technologies, commented. “We want to make life a little bit easier for people in these stressful times. NHS staff work 80 hour weeks and they don’t have time to go to the local grocery store. So, they use our robots for their shopping and we are honoured that we can be part of that solution.”

He added: “The residents have been reaching out to us online asking us to deliver to their neighbourhood. We are doing everything we can as quickly as possible. We want to expand and offer this service to more people, especially at this really important time.”

Starship Technologies have been operating robots in the Milton Keynes area since 2018. The company have been trialling the use of its robots with Tesco and Co-op to deliver grocery orders to its customers.

https://news.sky.com/story/coronavirus-robots-in-milton-keynes-deliver-shopping-to-nhs-workers-11978670

Technology supports NHS

Co-op deliveries in Milton Keynes are now being made each week using the delivery robots.

The Mayor of Milton Keynes, Councillor Sam Crooks, said. “The robots have become an iconic sight in the town. Everyone’s excited at the prospect of them delivering in the town centre. The technology supports NHS staff and for the 180,000 people who work in the centre of Milton Keynes. This new technology can deliver lunch easily and save time during their working day.”